Built on positivity and a “feel-good” purchase mentality, Cassandra Thurswell created KITSCH in 2010. KITSCH is an accessory powerhouse offering unique and quality products across beauty, fashion, home goods and more. Originally a destination for affordable and on- trend hair accessories and jewelry KITSCH is a self-financed, female-owned company that has evolved into a global lifestyle brand.

With easy, fun beauty solutions that are totally reliable and practical, but also truly special, and made as sustainably as possible.